NIN must have all the time in the world on their hands….
Great peices of viral marketing and fun for NIN fans as Trent and his gang lead them on a paper trail of websites, t-shirts and USB drives in bathrooms…
It all started when one overly keen NIN fan noticed some ‘Bolded letters on a NIN T-shirt that spelt ‘iamtryingtobelieve’ so then add a dot com and you come up with this site : http://iamtryingtobelieve.com/
the trail kept and as far as I know is still going. Its a great way to let people find you and not force links. If you email one of the many sites in this trail, you get a response that seems as though the host of the site has been re-educated….
If you want the full story check this: Rollingstone article
and join the ride….. I might even buy the cd as they have put so much effort into this tour.







